By: G. P. Sinha, Editor-ICN Group Long back when the medicines came to treat humans from illness ,there were very few companies which introduced the ethical drugs in the market. In early 20’s treatments of many serious illness were available.By mid 1940 many companies started manufacturing medicines. Now the need arose to promote the drugs to medical professionals in various fields of medical fraternity. Here came the introduction of Medical Representative.Initially very few companies appointed Medical Representative to promote the medicines to doctors. Very soon as the companies started manufacturing…
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